Main Street Waterbury and the Downtown Business Watch Program will present a free E-Commerce Workshop on Wednesday February 8 at 5:30 at John Bale Book Company, 158 Grand Street in Downtown Waterbury.  The purpose of this website is to provide information to the downtown businesses and merchants as to how they can build their own website, sell their products on line, increase their customer base, and increase foot traffic.
Presenters will include Sofia Ozols from the Small Business Development Center, Bob DeZinno from DT Media Group, Hank Paine of the Connecticut Store, and Ede Reynolds from John Bale Book Company.

Main Street Waterbury CEO Carl Rosa states, “During the first 20 days of the 2011 holiday season, shoppers spent $9.7 Billion on line.  Estimated on line sales for the entire season are expected to reach $37.6 Billion.  Providing our downtown merchants with information and tools to get their websites developed and improved can increase their bottom line and generate more foot traffic to their businesses.”

The workshop is being sponsored by John Bale Book Company.  For more information and to register, call 203-757-0701 ext. 302.

Main Street Waterbury is a grassroots, downtown management and revitalization program in the context of historic preservation. Through improving the physical appearance of downtown Waterbury, promoting its architectural and cultural assets, organizing volunteer initiatives, sponsoring events, and fostering public/private partnerships, Main Street Waterbury hopes to economically rejuvenate Waterbury’s downtown district without sacrificing its character or heritage.