Looking for a little amore this Valentine’s Day? If so, Brass Mill Center challenges shoppers to power up their mobile devices to search for the love at the mall.  Beginning February 1, customers can enter the Where Is the Love? sweepstakes by finding and scanning love-themed Quick Response(QR) codes hidden throughout Brass Mill Center.

For two weeks through February 14, hearts, cupids and red lips embedded with QRcodes will adorn different areas of the mall. Each day during the promotion, when a shopper locates and scans one of the QR codes, they are instantly entered for a chance to win one of 30 $10 ShopEtc. Mall Gift Cards that will be awarded every day.

The Where is the Love? sweepstakes grand prize is a seven-day, six-night vacation for two to Kauai, Hawaii. This romantic dream vacation takes the winners to thenew Kauai Marriott Resort on Kalapaki Beach to experience the island’s natural beauty and carefree ambiance. The trip includes round trip airfare for two, hotel accommodations and airport transfers.  

“Smartphones now play such a central part of our everyday lives, so we try to create fun and engaging promotions to keep our guests entertained while shopping at our malls,” said Melissa Cook, marketing manager, Brass Mill Center & Commons.

Where Is the Love? gives shoppers multiple chances to be entered into the grand prize sweepstakes.  The first scan awards one sweepstakes entry; locating the second scan awards five additional sweepstakes entries; and finding the third scan awards an additional 10 sweepstakes entries.

Participants must be at least 13 years old to enter. Visit www.brassmillcenter.com for other entry requirements and official rules. Where Is the Love? is a national sweepstakes sponsored by General Growth Properties, Inc.

BRASS MILL CENTER &COMMONS (http://www.brassmillcenter.com/)is owned and managed by General Growth Properties, the second largest shopping center owner.  GGP has ownership and management of a 136regional and super regional shopping mall portfolio in 41 states. The company portfolio totals approximately 140 million square feet of space.  A publicly-traded real estate investment trust (REIT), GGP is listed on the New York Stock Exchange under the symbolGGP.